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Stand Out. Attract the Right Patients. Grow Your Clinic
In today’s competitive landscape, medical expertise alone isn’t enough to grow a successful private cosmetic clinic. You need a smart strategy, standout branding, and marketing that truly converts.
This no-fluff, step-by-step guide reveals the 9 essential strategies to help UK-based cosmetic and plastic surgeons attract more patients, strengthen their reputation, and stand out in their niche.
Whether you’re launching your first clinic or expanding to a second location, you’ll find clear, actionable advice on branding, content marketing, SEO, social media, lead generation, pricing, and more backed by real-world insights from successful UK surgeons.
Your information is 100% secure with us and will never be shared with anyone. Double-check your email for accuracy to ensure you receive access to the information. When you request your ebook, you’ll also receive the Online Marketing For Doctors Marketing Tips email newsletter completely free.
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Why This Guide Changes Everything
This isn’t theory. It’s a clear, 9-step blueprint built for cosmetic and plastic surgeons in the UK who want predictable growth and a stronger market presence. You’ll learn how to:
Get crystal clear on your ideal patients and become the obvious choice for them.
Choose a clinic location that works for you now and in the future.
Price your services for profitability (without competing on cost).
Build a brand that people trust before they ever meet you.
Turn your website, social media,
and reviews into powerful
patient-generating tools.
Leverage AI, SEO and content so you dominate search results, convert more enquiries and stay top of mind.
Every step in this guide is built on proven tactics already used by successful UK clinics. In the end, patients don’t just choose your skills; they choose credibility, clarity, and connection. With a well-structured brand and a proven growth plan, you become the obvious choice. This book gives you the exact roadmap to create a clinic that’s respected, fully booked, and built to last.
Ready to build a clinic that’s admired, booked out, and thriving?
About the Author
Huyen Truong, MBA
Search Marketing Strategist
Huyen Truong is one of the top digital marketing lead generators in the world for cosmetic and plastic surgeons.
She has a special interest in the aesthetic industry and a deep passion for helping cosmetic and plastic surgeons from around the world to thrive and achieve great success in their practices.
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What Our Clients Say
Delta Clinics
“We have been working exclusively with Online Marketing For Doctors for the last eight months, we have seen amazing results with them. They are hands on, they are very approachable and they are very able to do what they promise. They have been delivering what we have agreed on before the start. I have seen an increase of almost 730% in the total number of leads or inquiries that come to the clinic, and this also reflects on the total number of patients that I see for consultations.”
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“And also reflects on the total number of patients I’ve been operating on that also have increased over the last eight months.
Currently they are managing our website, they have designed a totally new website, they have also been doing our SEO and I’ve seen great results with the SEO and they have recently taken our social media management and the reflects the trust I have in them.
The rest of Delta Clinic’s team like dealing with OMD team members that are designated for Delta Clinics. They have not had any problems with them and I enjoy working with them and I am looking for a long-term partnership.
I would definitely recommend them. Despite saying that everyone in the team has been amazing and brilliant there are two people that I would like definitely to extend my thanks to. These are Martina and Louise. Martina is being very approachable. Whenever I sent her a message, she always responded. She works really hard and I feel that she cares about my business, not only her business. Louise also has been spending a lot of time in creating my content and then revising the SEO continuously, producing great reports. So especially to these two, thank you very much.”
Mr. Hazem Alfie
MBBCh, MSc, FRCS Plastic Surgery
Consultant Plastic Surgeon
Delta Clinics London, UK
www.deltaclinics.co.uk
British Face Clinic
“I’m Mr. Supriya on behalf of British face clinic. We have been working with OMD for the last year and we have seen a significant change in our practice success. OMD completely renovated our website and gave it a much fresher look. They have also helped us with our SEO and with our paid Google campaign and we have seen significant increase in our organic traffic which has grown by around 150%.”
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And similarly, we have seen a significant increase in our organic keywords, which has grown by 1,000%. We have seen an increase in our practice with a ROI of around 5.08.
So hopefully we will continue to work together and will see further enhancements in our performance.”
Mr Mrinal Supriyal
Facial Cosmetic Surgeon, FRCS (OTOL-HNS), MRCS Ed, DO-HNS, MS in ENT, MBBS
www.britishfaceclinic.com
Breast and Body Clinic
“Since working with Online Marketing for Doctors my website has gone from 300 impressions a day to 4,270 a day. I wasn’t on the first page for any of my main keywords and now I’m on the first page for all of them. The website conversion number has gone up by 618% compared to the same time last year.“
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“My website has been redesigned, I have lead magnets such as interesting eBooks, client testimonials, fantastic blogs, detailed new content AND they set up a CRM which enables me to track and monitor how my website performs.
The presence of team members in the UK and Europe has greatly facilitated communication, alleviating my concerns.
I have weekly meetings with my account manager who cares about how my business performs and really listens to any suggestions or ideas I have. We work closely together on a weekly basis to improve my visibility and rankings and also on my future plans for the business. They truly are a partner in building my business, not just another digital marketing company.
I would highly recommend OMD to any medical practitioner who wants to increase their patient numbers and take their business to the next level.”
Mr Aftab Siddiqui
Plastic Surgeon/Owner of Breast and Body Clinic
www.breastandbody.co.uk
HR Plastic Surgery
“Over the past 18 months, we are thrilled with the outcomes. OMD successfully secured our ranking for highly competitive keywords, driving over 16,000 monthly visitors to our website. The conversion numbers witnessed an impressive surge of 400% across all traffic channels. In comparison to the initial state of my website, OMD not only met but exceeded my expectations.
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“The key challenges for my website arose from a history of limited marketing efforts. While my website had minimal traffic, many competing clinics have been actively engaged in digital marketing for years, some even exceeding a decade. OMD devised a comprehensive plan to overhaul my entire website, repositioning it as the go-to Mummy Makeover expert.
They initiated a Google Ads campaign to swiftly generate traffic, and the results became notably significant after the first 6 months, especially when SEO traffic started gaining traction.
The OMD team, especially the Account Manager Michael, demonstrates exceptional thoroughness and proactivity in managing my account, overcoming the time difference between the UK and Australia by adapting to my schedule. I’d highly recommend Online Marketing For Doctors as the medical marketing agency for any clinics in need of digital marketing assistance.”
Mr Hyder Ridha
Plastic Surgeon/Owner of HR Plastic Surgery
