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#115: How to Measure the Effectiveness of a Medical Digital Marketing Campaign

Skyrocket Your Medical or Healthcare Practice With Our Leading Medical Marketing - Melbourne

At OMD, our top goal is to connect patients with the best healthcare and medical professionals in Melbourne.

Online Marketing for Doctors (OMD) is the number one digital medical marketing agency in Melbourne. We offer marketing strategies to get practices more leads and patient appointments. So don’t wait for patients, our tried-and-tested approach can bring more patients to you in just 14 days.

Book a discovery call with a healthcare marketing consultant in Melbourne and let’s get you on your way to more appointments than you can handle.

medical marketing melbourne
medical marketing melbourne

Leading the Way With Data-Driven and Comprehensive Marketing for the Medical Industry

With our never-fail strategies, data-driven plans and health industry experience, we’ll increase your patient numbers and help your business grow.

OMD started with a simple idea: to help Melbourne patients connect with the best medical or healthcare practices. Here’s what we do to make that happen – we track down where your potential patients hang out, whether it’s online or out in the real world, and then, we make sure your clinic takes the spotlight as the solution they’ve been looking for.

Now, what sets us apart from the rest of the digital marketing crowd? We’re not your typical marketing agency. We specialise in healthcare marketing, and we have a proven strategy that’s backed by data and loads of experience. This strategy works for all sorts of medical businesses. That’s why we’re the top choice for medical marketing in Melbourne.

Ready for a marketing experience like no other? Discover the OMD difference!

Medical Marketing is Important For The Health of Your Medical and Healthcare Practice

These days Melbourne doctors face some tough issues. There are more practices competing than ever, new ones keep popping up, and people’s wants and needs keep changing. So, having a strong online presence and a smart digital marketing plan that covers all these issues is a MUST and not just a nice to have.

AHPRA, the rule-maker that sets compliance guidelines for medical marketing, can be another tough thing to have to deal with. That’s where we come in. We’re experts in healthcare marketing in Australia, always staying updated on what’s allowed and what’s not. Join us, and we’ll handle the rules so you stay AHPRA compliant, while boosting your brand.

Even if you run the best medical practice with the best services in Melbourne, it won’t thrive if people can’t find you. That’s where marketing comes in. It’s like putting a spotlight on your practice, making sure everyone knows who and where you are. Without marketing, your practice won’t grow – it’s really that simple.

medical marketing melbourne
medical marketing sydney
medical marketing sydney
medical marketing sydney
medical marketing sydney
medical marketing sydney

Powerful Digital Marketing Solutions in Melbourne

At OMD, we offer a full range of customised medical marketing solutions for your Melbourne-based medical or healthcare business:

digital marketing strategy


We start your solid digital marketing strategy by understanding your expertise and what makes you special. We design a plan that positions you as the go-to expert in your field, drawing a crowd eager to book with you. This not only attracts more patients but also boosts your business growth for our medical practice.


Search Engine
Optimisation (SEO)

Get to that number one spot in online searches and watch your website traffic and leads increase with our proven SEO techniques.

content marketing


We tailor content to mirror your values and brands whilst resonating with your audience and enhancing engagement with your ideal customers.

google advertising


When it comes to Google Ads, you want catchy headlines and offers people can’t say no to. Setting up the technical stuff can also be tricky, especially for medical practices. But don’t worry we know what to do and we’ve been getting awesome results for our clients for years.

facebook instagram advertising

Facebook and
Instagram Advertising

Want more followers, likes, and shares on your social media? Our social media marketing can make you the go-to expert in your field on platforms like Facebook, TikTok, and Instagram. We create clever, eye-catching campaigns that do the trick.

web design development

Web Design and

Our experienced medical website team designs custom sites that turn visitors into loyal patients.

referral marketing


We’ve got the whole medical referral game covered. We’re out there building strong relationships with local doctors for you. So while you’re busy with doctors’ work, we’re making sure you’ve got a steady flow of patients coming your way from these doctors. Easy, right?

app development


Let us whip up a custom app for your medical services. It’s like having your own digital hub, making it super simple for patients to stay in the loop with your practice. Embrace the digital era with our apps for your medical practice.

sales funnel
Sales Funnel Boost conversion rates and grow your practice on autopilot with our proven sales funnel strategies.
reputation building


We make sure people trust and like your medical or healthcare practice by keeping an eye on social media comments, reviews, and search results and getting more positive reviews for you.

email marketing


Great email marketing plans make people like your brand, trust it, and become more aware of it. This helps bring in more patients and bookings, and we know just how to make it happen.

online presence analysis

Online Presence

When we look at how you show up online, we can make a plan to make it better and get you on the first page of search results.


Photography and

OMD offers professional healthcare photography and videography in Sydney to show off your practice with eye-catching pictures and videos.


Customer Relationship
Management (CRM)

Think of CRM as a handy tool that helps you keep track of how you talk to customers and manage public relations. In marketing, it makes messages more personal, content more fitting, and speeds up the appointment-making process.

Partnering With Melbourne’s Top Healthcare Professionals

We’re a bunch of marketing go-getters who love making great things happen. Our services for medical practices are all about getting real and honest, with real results. We’re not just here to do business; we’re here to make you happy and successful.

So, are you ready to team up with the number one medical marketing agency that knows how to get things done?

We’re here to help healthcare businesses of all kinds grow, whether you’re a private practice, medical clinic, dentist, doctor, physiotherapist, or surgeon:

medical marketing

What Our Clients Have to Say

Check out the awesome things our clients say about us!

Siva Chandrasekaran
Siva Chandrasekaran
Online Marketing for Doctors provides an excellent professional web development service for doctors. They made an extra effort with all aspects of the website and I would thoroughly recommend them to any medical profession looking to create an impactful web presence.
Geoff Cashion
Geoff Cashion
They have methodically transformed my digital presence and my sales have gone through the roof. I have not been disappointed and to be honest, they have exceeded my expectations. I look forward to a long relationship with OMD.
Darryl Hodgkinson
Darryl Hodgkinson
The number of requests for consultations is at least doubled from the last 5 months, which is a very good sign. I’ve enjoyed working with both principles.
Rob King
Rob King
I want to express my gratitude for the exceptional effort put in by the OMD team in enhancing my website. It's fantastic to see that bookings are on the rise once more, and I am truly thrilled by this news! I extend my heartfelt thanks for your outstanding contributions.
Mark Attalla
Mark Attalla
The OMD team has lowered our marketing budget and we’re getting much better conversion, which is a big difference between working with them and other SEOs. We found that we are spending almost one-fourth of our previous budget and getting double the conversion which is a great deal to achieve in a short period of time.
Malay Mehta
Malay Mehta
Really happy with the service and definitely going to opt for more services from their end. Have selected them for my clinic marketing before trying 6 agencies in the past. So I was apprehensive and skeptical about the work but not only they met the expectation but I would say they have outperformed my expectation. Thank you 🙏🏻
Lin Chen
Lin Chen
The OMD team has been exemplary in the delivery of work over and above what was expected. Their expertise in website development for healthcare professionals coupled with intel on the latest SEO advancement provided an output superior to any generalist agency. I am delighted with the final result and highly recommend anyone operating in the healthcare industry to use OMD to help develop their online presence to grow their practice.
Lence velijanoska
Lence velijanoska
Joaquin and the OMD team took the time to understand the details of our business and what we needed to achieve from day one and provided a unique, thoughtful approach to position and differentiate our clinic in multiple locations. One of the main achievements they produced is positioning our clinic first in search engines for the main keywords we are tracking. Those results increased our website traffic by 3X, which led to more patient consultations. We are really happy with the outcome and would definitely recommend trying their PPC, SEO and Content Marketing services.

medical marketing melbourne

Why Team Up With OMD For Your Medical Marketing in Melbourne?

When you team up with us, here’s what you get:

  • Profit Power: Our strategy ensures you get a minimum of 3 x return on your investment.
  • SEO Mastery: Our proven 9-step SEO plan has a seven-year track record of getting unmatched results.
  • Healthcare Gurus: Our team knows the ins and outs of AHPRA rules, so we make sure you stick to the rules.
  • Crystal-Clear Marketing: We offer a transparent online marketing blueprint, so you’re always in the know about how to succeed.
  • Partners in Progress: We’re not just a service; we’re your long-term partners, ready to celebrate successes and tackle challenges together.
  • Round-the-Clock Support: We’re available 24/7, not just during the usual 9-to-5, to assist with your online marketing goals.

Ready to Work With OMD?

Ready to take your medical practice to the next level?

Chat with our team today to learn more about our services and how we help generate new patients for your business. Book a discovery call with our team and find out more about our proven patient generation blueprint.

medical marketing australia

Our Locations in Melbourne

South Yarra – Melbourne


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