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#124: Why Google’s March Core Update is a Great Opportunity for Medical Clinics

Why
WHY YOUR PRACTICE
NEEDS A SALES FUNNEL

Spending money on a website that doesn’t help you sell is like setting fire to a pile of $50 notes. But you already knew that, right? The question is how do you make a website deliver results for your practice?

You could try and figure it all out yourself – as if you have the time to come up with a workable strategy – in between, patient care, emails, phone calls, customer support and everything else involved in running your practice. Good luck with that!

What you ideally need is a reliable online marketing expert – available on-demand – who could recommend specific solutions to attract and convert prospects and then put those recommendations into practice. That’s where we come in.

Online Marketing for Doctors can create custom websites that do more than look great …they’re designed to sell. Because at Online Marketing For Doctors we don’t just create stunning websites, we create custom website sales funnels.

sales funnel

How
HOW DO WE CREATE A HIGH-CONVERTING
SALES FUNNEL
FOR YOUR PRACTICE

Attract
Attract Ideal
Patients

We target and attract procedure-specific patients into your medical practice with sales funnels. As a prospect ascends through the funnel, we’re filtering out bad fit prospects so you end up with your IDEAL patients at the end.

Pre Sell
Pre-Sell
Your Services

We create eBooks, quizzes, and lead magnet funnels designed to educate and pre-sell leads on your services. So by the time you speak with them they view you as a trusted expert.

Filter
Filter Out Bad-
Fit Prospects

No more wasting time speaking with price-shoppers and tire kickers. We implement systems designed to ‘filter out’ unqualified leads… and pass highly qualified leads off to you.

Nurture
Nurture Leads
Into Patients

Most people are not ready to commit to your practice and services the first day they learn about you. We implement nurturing sequences designed to “warm-up” & CONNECT with your leads while moving them through the buyer’s journey.

C CUSTOMER STORY

The information pack that Dr Hodgkinson was offering, despite getting quite a few sign-ups, was not resulting in as many engagement and conversions as they wanted. So we proposed

3 types of sales funnels;

  • High Valued Video Funnel & Story Telling; with an Engaging Email & SMS Nurturing Sequence + Attractive Offer
  • An Education Webinar About Nose Surgery & Story Telling; with an Engaging Email & SMS Nurturing Sequence + Attractive Offer
  • An Interactive Facelift Quiz + Attractive Offer

"The number of requests for consultations is at least doubled from the last 5 months, which is a very good sign. I’ve enjoyed working with both principles."

Dr Darryl Hodgkinson

Daryl Hodgkinson

Why
WHY SALES FUNNELS ARE CRUCIAL

Without a website sales funnel,
your business has limited options for growth:

Lead generation will be sporadic at best and unpredictable.

Traffic will be lower quality and significantly lower volume overall.

For leads that do come in, you’ll have to invest more time into following up manually, and more time into educating them on your offer.

Fewer leads will convert in total because your site will not be optimised to focus on the client’s needs.

Why
WHY CHOOSE US
FOR GOOGLE ADS SERVICES

Our approach to PPC is simple: No matter how much you spend, buy the most valuable traffic first.
Our dedicated focus on earning more income per click produces real results for our PPC advertising clients:

done for you work

Done For You Work

We do all the hard work for you. We use proven best practices in our sales copywriting and design.

more traffic

Result Driven

We’re focused on getting you results. We know that our business only grows if we help our clients grow their bottom line.

un

Unmatched Quality

We are systematic in how we double check our work before we share it with you. To be doubly sure we recheck everything before launch.

seo

Globally Based

There is no need to worry about communication or time-zone issues when it comes to getting your project done.

only proven practices

Only Proven Practices

We know what works because we test it. Peace of mind comes from working with marketing professionals who practice what they preach in their own business.

pays for itself

It Pays For Itself

Our service consistently pays you dividends and ultimately costs you nothing because it generates patients and revenue for your business.

sales funnel

Generate More
Qualified Leads

Our sales funnel solutions are designed to get you higher quality leads. That means you can spend less time selling and more time closing.

Build up your reputation with referring doctors

Be Seen As An
Authority

Our sales funnel solutions provide a polished, client-focused experience that position your medical practice as the market leader.

Save Time
Following-Up

With automated follow-up emails (which are included in our two top packages) pre-sold leads come to you.

S SOUNDS TERRIFIC!

How much will it cost me to work with the best?

We wish it was that simple! Our services start at about $3,000 for a basic sales funnel.

We do our best to work within your budget. Make no mistake -we want your business. But expecting a website that functions just like Amazon.com for $3,000 is not realistic. We work with Practices that understand the value of working with professionals who deliver quality work, and quality work takes time.

Admittedly working with experts can appear expensive, but not as expensive as working with Joe Blow, who quotes an upfront low price. (You know him… he’s the one who takes your money and either doesn’t finish the project or only delivers an inferior result, leaving you to hire someone else to get it done properly.)

You deserve to engage with people that have your best interests at heart, and who want to deliver a quality service in a reasonable time. You deserve to work with OMD.

OUR SUCCESSFUL CASE STUDIES

quote What
OUR CLIENTS SAY

“The number of requests for consultations is at least doubled from the last 5 months, which is a very good sign. I’ve enjoyed working with both principles.”

Dr Darryl Hodgkinson
M.B. B.S. (Honors II) F.R.C.S (C), F.A.C.S. , F.A.C.C.S. Plastic Surgeon
Owner of Double Bay Day Surgery

dr hodgkinson testimonial
Daryl Hodgkinson
naveen somia testimonial

“Over the last 12 months, we have increased the web traffic by over 100% and also increased the conversion by over 100%.”

Dr Naveen Somia
MBBS, PhD, FRACS Plastic Surgeon

Naveen Somia
mark attalla testimonial

“We found that we are spending almost one-fourth of our previous budget and getting double the conversion which is a great deal to achieve in a short period of time.”

Dr Mark Attalla
Cosmetic Surgeon
Owner of Chelsea Cosmetics

Mark Attalla
michael yunaev testimonial

“We’ve seen a significant increase in our website traffic by over 200%, we’ve gone from having 12 enquiries to anywhere from 50 to 100 enquiries in a month, while consistently filling our list times at the hospital.”

Dr Michael Yunaev
Cosmetic Surgeon,
Specialist Breast (Oncoplastic)

Michael Yunaev
james nadin testimonial

“Enquiries have gone crazy and the number of enquiries has increased three-fold ever since they started 6 months ago. The team and Huyen have been very responsive to support us along the way with our IT problems, they are very thorough and results-driven with their work. We would highly recommend them.”

James Nadin
CEO of ICCM & Crown Clinic

James Nadin
lumiere beauty clinic testimonial
christy xuan signature

“We've seen a significant increase in our website traffic and enquiries by over 300%, with an obvious uptake in new patient enquiries and conversions coming through the clinic. We've seen a complete turnaround in our online presence in several spaces that we are advertising in.”

Ms Christy Xuan
Owner of Lumiere Beauty Clinic

STILL HAVE SOME QUESTIONS?

Why don’t you schedule a complementary sales funnel strategy with us today? So we can show you how it works and give you a clear roadmap on how to double your number of patients in the next 6 months?

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