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CHALLENGE

Sinclair Dermatology (SD) is a medium-sized company that is led by internationally renowned dermatologist, Professor Rodney Sinclair who has been operating for over 20 years. The client was looking to build a new website that accurately reflects their vision, mission, who they are and the services they are providing.

SOLUTION

At OMD we designed and developed a complex website that helped Sinclair Dermatology achieve the following:

  • Generate more GP referrals
  • Generate clinical trials patients
  • Recruit sponsors for clinical trials
  • Increase patients to visit their salon
  • Increase patients to visit their dermal clinic
  • Be a centre for treatment for all dermatological needs – the go-to place when you think of dermatology.
  • Be a workplace other dermatologists want to be part of
  • Convert page visits into bookings/leads

Want to be another success story?

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sinclair dermatology mobile

Want to be another success story?

let's chat

CLIENT’S REVIEW

“Huyen and her team have been exemplary in delivery of work over and above what was expected. Their expertise in website development for healthcare professionals coupled with intel on the latest SEO advancement provided an output superior to any generalist agency. I am delighted with the final result and highly recommend anyone operating in the healthcare industry to use Online Marketing for Doctors to help develop their online presence to grow their practice.”

Lin Chen
Medical Marketing Director at Sinclair Dermatology

lin chen
lin chen
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“I am writing to express my highest recommendation for OMD (Online Marketing for Doctors) and to personally thank Huyen for assembling such an exceptional team to support MansMatter UK.

From the beginning, Huyen took the time to deeply understand our mission, our patients, our positioning, and the sensitivity of our sector. She didn’t just assign a team – she hand-picked the right people for our needs, and it shows in every stage of the process.

Working with Louise, Ben, Steve, and Martina has been an outstanding experience. Each of them brings specialist expertise, professionalism, and genuine care to the table. Louise’s strategic SEO leadership, Ben’s structured project management, Steve’s analytical insights, and Martina’s proactive communication have created a seamless, organised, and results-driven partnership.

Louise and Ben are exceptionally organised and have a natural ability to bring clarity, structure, and order to complex projects. They manage deadlines with professionalism, communicate clearly, and most importantly, they keep their promises. When they say something will be done, it gets done, on time and to a high standard. 

What matters most in our industry are real results, and OMD consistently delivers them. Their strategic approach to SEO and healthcare marketing has made a measurable difference to our online presence, patient enquiries, and overall visibility. Any clinic or healthcare provider considering OMD will be in excellent hands with their team. They are reliable, knowledgeable, and genuinely dedicated to helping clinics grow. I recommend OMD for all medical clinics without hesitation. Great people with a highly skilled team.”