- Client:
Breast and Body Clinic - Industry:
Plastic Surgery - Skills:
SEO, Google Ads, Sales Funnel, Website Design & Development, Facebook & Instagram Ads, Landing Page Design, Content Marketing, Graphic Design - Case Study:
https://onlinemarketingfordoctors.com/case-study-bb-clinic - Website:
https://www.bbclinic.com.au
CHALLENGE
- Young medical, reconstructive surgeon
- Premium pricing with no special offers
- Few patient reviews, or before and after work on the website
- Unclear brand positioning and undefined market segment
- Underperforming website and search marketing
- campaign conversion rates
- High cost of new lead acquisition
- No automated lead follow-up process in place
SOLUTION
Results after an initial 12-month campaign;
- A 148% increase in monthly web traffic to Breast and Body Clinic’s website.
- 140% increase in leads
- Top of page 1 ranking for hyper-competitive keywords such as “liposuction Sydney” “tummy tuck Sydney” “gynecomastia Sydney” “breast cancer surgeon Sydney” on Google maps and organic search results
Want to be another success story?
Want to be another success story?
CLIENT’S REVIEW
“Online Marketing For Doctors has made a significant change in my business over the last 12 months. The success didn't happen overnight and it required a tremendous effort from the OMD team. We've seen a significant increase in our website traffic by over 200%, with an obvious uptake in new patient enquiries and conversions coming through the clinic. We've seen a complete turnaround in our online presence in several spaces that we are advertising in.
We've gone from having 12 enquiries to anywhere from 50 to 100 enquiries in a month, while consistently filling our list times at the hospital; which is a huge improvement. And more so, the leads that are coming in are more serious, with more intention to book in a surgery than previously, which is making it easier for us to convert them into a patient. Overall, I've had very good experience with OMD and would highly recommend them to you and I hope that you can succeed like that.”
Dr Michael Yunaev
Cosmetic Surgeon, Specialist Breast (Oncoplastic)